The world of fashion has come a long way in the past few decades, with more and more people embracing the idea that fashion is for everyone. However, despite this progress, there is still a significant gap when it comes to plus-size fashion. For years, plus-size women have struggled to find stylish and affordable clothing that fits them well. This is where Fashion to Figure comes in, a brand that has been revolutionizing plus-size fashion since its inception. In this article, we will take a closer look at Fashion to Figure, its history, mission, and impact on the fashion industry.
History of Fashion to Figure
Fashion to Figure was founded in 2004 by Nick and Michael Kaplan, two brothers who saw a gap in the fashion industry for stylish and affordable plus-size clothing. The brand’s name was inspired by their great-aunt who worked in the fashion industry in the 1920s and 30s. She was a plus-size woman who always dressed impeccably, and the Kaplans wanted to honor her by creating a brand that would empower plus-size women to feel confident and stylish.
The first Fashion to Figure store opened in 2007 in Long Island, New York, and the brand has since expanded to over 20 stores across the United States. In addition to brick-and-mortar stores, Fashion to Figure also has a thriving online presence, with customers all over the world.
Fashion to Figure Mission
The mission of Fashion to Figure is simple: to empower plus-size women to feel confident and beautiful. The brand believes that fashion should be inclusive, and that every woman deserves to have access to stylish clothing, regardless of her size. Fashion to Figure aims to provide fashionable and affordable clothing to women sizes 12-24, without compromising on quality or style.
Impact on the Fashion Industry
Fashion to Figure has been making waves in the fashion industry since its inception. The brand has been featured in major publications such as Vogue, InStyle, and Glamour, and has collaborated with major influencers and celebrities such as Ashley Graham and Gabrielle Union.
One of the ways that Fashion to Figure has been impacting the fashion industry is through its commitment to size inclusivity. The brand has been vocal about the need for more size diversity in the fashion industry, and has been a leader in this space. By creating stylish and affordable clothing for plus-size women, Fashion to Figure is challenging the traditional beauty standards that have been perpetuated by the fashion industry for far too long.
Fashion to Figure Products
Fashion to Figure offers a wide range of clothing and accessories for plus-size women. From casual wear to formal attire, the brand has something for every occasion. Some of the most popular products include:
Dresses
Fashion to Figure has a wide variety of dresses in different styles, colors, and patterns. Whether you’re looking for a maxi dress for a summer wedding or a little black dress for a night out, Fashion to Figure has got you covered.
Jeans
Finding the perfect pair of jeans can be a challenge for anyone, but it can be even more difficult for plus-size women. Fashion to Figure offers a range of jeans in different cuts and styles, designed to fit and flatter curvy figures.
Activewear
Activewear is no longer just for the gym. Fashion to Figure has a range of activewear that can take you from the yoga studio to brunch with friends. From leggings to sports bras, the brand has everything you need to look and feel great while staying active.
Conclusion
Fashion to Figure is a brand that is changing the fashion industry for the better. By creating stylish and affordable clothing for plus-size women, the brand is empowering women to feel confident and beautiful, regardless of their size.
